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Feral Strategy Book
Brand strategy has become tame and domesticated, often just a pleasant set of words that are more ornamental than instrumental for the organisation. As businesses strive for growth the strategies that govern their brands must become more potent, throwing off the constraints of orthodoxy, dogma and best practice. In this book, seasoned brand strategist Richard Huntington sets out his own approach to brand strategy honed over thirty five years advising some of the world’s greatest brands.
Positioning for Growth Masterclass
Cut through the noise and make your brand positioning work harder. Join strategist Richard Huntington for an immersive day where you’ll learn a proven framework, develop tangible strategic outputs, and leave with the confidence to lead positioning that drives real business growth. Limited to just 8 senior marketers for a focused, high-impact experience.